One of Quebec’s leading experts in strategic counselling, public affairs and public opinion campaigns François also has an outstanding track record in crisis management and building social acceptance for projects. The credibility he has developed over more than 25 years in the business stems from his ability to tackle issues with the ingenuity and critical distance that make all the difference.
For years he has enjoyed excellent relationships with major companies and institutions such as Valero Energy (Ultramar), Énergir, Labatt and Port of Québec.
Before founding TACT in fall 2011, he was vice president and general manager of HKDP, the firm he co-founded in 1986 under the name Ducharme Perron. Previous to that, he worked as a political assistant in the office of the premier of Quebec after completing his studies in political science and sociology at Université Laval.
François chaired the Board of Trade and Industry of the Metropolitan Québec’s board of directors from 1999 to 2000. He continues to serve as the organization’s vice president and as a member of its executive committee, and also sits on a number of boards of directors.