With a solid ten years of experience in public relations, Marie-Christine stands out through her precision and effectiveness in the management and development of 360o communication strategies. Her leadership, rigour and curiosity make her an essential project manager on large-scale mandates. An expert in corporate communications, she specializes in the agri-food and retail sectors, in addition to working with clients in diverse sectors such as education, health and natural resources.

Through her previous jobs, she acquired great expertise in the field of communications. Indeed, before joining the ranks of TACT, Marie-Christine worked in a large public relations agency as a senior consultant in corporate and financial communication. She has worked effectively on numerous national mandates for public and private organizations working in different areas including the food, mining, finance and transport sectors.

Previously, she worked as a communications officer for the Haut-Richelieu-Rouville Foundation, thus acquiring in-depth knowledge of the world of non-profit organizations.

Marie-Christine holds a bachelor’s degree in public relations from the Université du Québec à Montréal and is a member of the Board of Directors of Alliance des cabinets de relations publiques du Québec as well as the Entrepreneurship Foundation (Mentoring Network).

Marie-Christine Ethier

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