Valérie stands out by her strong expertise in digital communication and her ability to maximize the use of customer data. With a strong capacity for listening and global analysis, she knows how to identify and popularize communication issues. Her positivism and creativity also allow her to find new ways to take strategies to the next level.
Valérie has developed her expertise in the event industry. More recently at Festival d'été de Québec, she has also worked for the Festivent Ville de Lévis, the Festibière de Québec and Carnaval de Québec. Versatile, she has effectively led various projects in positioning, social media management, paid campaigns and crisis management.
Valérie studied at Laval University in public communication, majoring in advertising. Involved as a student, she is still involved today to share her knowledge at conferences.